The biggest weekend for sales of the year is quickly approaching. Black Friday and Cyber Monday are upon us, which means that you have less than 3 weeks to prepare and enhance your Shopify store for a huge spike in traffic.
Black Friday will be on November 25th this year with Cyber Monday following right after on November 29th 2021.
Early preparations are the key to succeeding on this important weekend.
In this article, discover 4 tips and tricks to maximize your conversions and max out your sales!
Don't have Booster Theme? Time to get your license today!
Maximizing your conversions with 4 Booster Theme apps
When it comes to maximizing conversions, there are many ways to go. The following will give you an overview of the Booster Theme apps that we recommend to enhance your Shopify store before BFCM and explain their benefits more in detail.
#1 - Frequently Bought Together (Inline Upsell)
Customer experience is the most essential element of your Shopify Store. Given that Amazon places a high value on personalization in customer experience, it's no surprise that 35% of all marketplace sales are attributed to their recommendation engine. The "Frequently Bought Together" feature is largely to blame for their success. This is why, as our first suggestion for BFCM, we recommend the Inline Upsell of Booster Theme.
With the different parameters available, you'll be able to create a personalized customer experience based on the product they're currently browsing (Yup it's freaking cool). You may truly personalize their experience with over 5 types of conditions. As you can see in the graphic above, all you have to do now is add a condition and set which product you want to showcase when the condition is met.
For more information on how to set up the Inline Upsell click here!
#2 - Dynamic Tab Title Message
While browsing on the internet, people will open different tabs all at once in order to discover the greatest bargains (we do that too). A Dynamic Tab Title Message is a great way to catch your visitor's attention and remind your customers to return to your store to make a purchase. The dynamic tab title will go between a customized message and your store name. Both alternate every few seconds and generate an ''eye magnet'' with its transition. A few stores use this strategy to this day. It's a great way to have an edge over your rivals if you do and they don't.
In order to set it up go to your Theme Settings and click Dynamic Title [APP].
Enter your customized message in Left page titles.
#3 - Cart Countdown
During BFCM, creating a feeling of scarcity and urgency to buy is a huge game-changer for your sales. One of the greatest tools do to so is our Cart Countdown Timer. It influences customers to buy ASAP before their cart runs out. It's honestly so easy to set up and it may boost your conversion rate.
In order to set it up go to your Theme Settings and click Cart Timer [APP].
#4 -Shipping Estimator
During BFCM, shoppers will be visiting tons of stores. Taking the lead over your competition is easier if you create trust with your visitors. Giving them estimated dates for delivery is one of the best ways to do so. It's making it clear on the exact moment they can expect their products to be in their hands. To enhance your Shopify store before Black Friday and Cyber Monday, you can use the Localized Delivery App to showcase the exact delivery dates for your customers.
With the help of this app, you can set up the time frame for the delivery. As of today, we are November 10th, so it's showcasing the exact date in 3 days and 7 days respectively. In order to set it up go to your Product page and add Localized delivery to your Product page content.
Don't have Booster Theme? Time to get your license today!
Conclusion
Enhancing your Shopify store before Black Friday and Cyber Monday with those Booster Theme apps can be a very quick and easy-to-set game-changer to improve your conversions. Don't forget that all of those tips and tricks can also be used for other contexts.
Keep improving. Keep hustling.
Best of lucks with your BFCM weekend!